Carnival Cruise Lines prides themselves on delivering memorable vacations to their guests, and also a great experience for their employees. In an interview with Lemar Ingram, Digital Engagement Manager at Carnival Cruise Lines, he shared how their employee communications program benefits both employees and customers.
First Mate, powered by SocialChorus, was built for social selling but became a mobile platform that enhanced internal employee communications. By giving their employees the tools they need to share information, they hope to keep customers engaged with their brand.
With a portion of employees who are not in the office, First Mate allows virtual employees to remain part of the company culture and stay in touch with company updates. Virtual employees can stay just as informed as employees who are in the office each day.
First Mate, powered by SocialChorus, makes internal communications much easier for the Program Manager as well. Instead of using multiple channels to different audiences, First Mate is a central communication platform that helps engage all employees, whether they are in the office or remote.
See how Ingram has utilized First Mate to improve and expand employee communications in this video: