The Strategic Internal Communications Leader

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The Strategic Internal Communications Leader

The strategic internal communications leader is in a battle for employee’s attention. What tools will help you win?

How to Buy SaaS Software: Four Easy Steps Every Communications Leader Needs to Know

how-to-buy-saas-softwareIt can be challenging to introduce new technology at a large company, especially when it’s new SaaS (Software as a Service) software. Fortunately, the SaaS software buying process doesn’t have to be difficult or time-consuming. With the right guidance, the buying process can be a pain-free and easy experience that moves quickly.

SocialChorus is your partner throughout the buying process and handles every step along the way. We’ve helped over 300 companies buy our app and will run our playbook for your company too.

Download this ebook to learn how we partner with you throughout the four step buying process.

What’s Inside:

  • The playbook for engaging designated stakeholders
  • When to engage the IT and Legal departments
  • How to ensure a turnkey solution procurement and distribution experience

How Eaton Powers Employee Engagement and Productivity

It’s difficult enough to effectively communicate with employees in one office location, and it only gets harder with a globally distributed workforce. The communications team at Eaton, a leader in power management solutions, wanted to find a better way for its employees to feel connected to its goals and find a more personal approach to sharing content.

To address this challenge, they launched #EatonEngaged, an employee engagement and advocacy program which provides employees with content relevant to their role and empowers them to share their passion for their work and company. The result is a win-win — employees are amplifying Eaton’s message and the global workforce feels more connected to the company.

In this recording, you’ll hear Zari Venhaus, Senior Manager of Global Brand and Integrated Communications at Eaton, share how to:

  • Develop a go-to place for employees to stay informed
  • Deliver relevant news and content to a diverse workforce
  • Equip employees with the knowledge and content to be recognized as an industry expert

How to Ensure Your Employee Advocacy Program is FTC Compliant

ensure-that-your-employee-advocacy-program-is-ftc-compliantWhether or not your company has an official employee advocacy program, the FTC guidelines around employee endorsements apply to your company and your employees at all times. The FTC makes it clear that employees need to disclose their connection to your company. Your company is also responsible for advising employees of this requirement and must take steps to monitor their compliance.

Having trouble cutting through the legal jargon? Download this ebook to understand how the updated FTC guidelines affect your organization. You’ll also learn practical tips for compliance and how the SocialChorus app can help.

What’s inside:

  • Why companies need clear and conspicuous disclosures
  • Practical tips for complying with FTC guidelines
  • How the SocialChorus app makes compliance easy

WhatAppTV Reviews the SocialChorus Employee Engagement App

WhatApp TV’s panel of communications technology experts review the latest and most relevant productivity apps for to help inform the modern enterprise buyer.

In this episode, WhatApp TV takes a closer look at the SocialChorus employee engagement app and examines how it cuts through the noise and keeps a globally distributed workforce informed and connected with their company.

Watch the recording to learn how the SocialChorus app can help:

  • Deliver important and relevant company and industry content to your employees
  • Better connect and inform a distributed workforce
  • Track and measure employee engagement and shares

How GoDaddy’s Engaged Employees Fueled a Branding Reset

How GoDaddy empowers its employees to advocateWhen GoDaddy realized it’s infamously edgy advertising was off-putting to many of their customers – over half of which are women, they turned to their most trusted team to improve the brand’s image: their employees. To accelerate a shift in the brand’s reputation and increase consumer trust, they launched GoTeam, GoDaddy’s employee engagement and advocacy program.

GoDaddy employees are proud of their company and the work they do for their customers. GoTeam empowers them to connect with customers on social media and share GoDaddy’s mission and achievements. For example, employees can now inform their networks of GoDaddy’s diverse internal culture and gender-equal workplace initiatives.

In this recording, you’ll hear Stacey DePolo, Social Media Manager at GoDaddy, share how GoDaddy keep employees informed and empowered to advocate with their employee engagement and advocacy program.

Watch this webinar recording to learn:

  • Accelerate employee engagement by delivering relevant company news and industry content
  • Launch and scale an employee advocacy program
  • Boost brand awareness by showcasing internal culture and initiatives

How Eaton Powers Employee Engagement and Productivity Presentation

In this presentation, Zari Venhaus, Senior Manager of Global Brand and Integrated Communications at Eaton, shares how Eaton developed their employee engagement and advocacy platform to be the go-to place for employees to stay informed on the latest company content.

Four Steps to Launching an Employee Advocacy & Engagement Program in 30 Days

how-to-launch-an-employee-advoacy-and-engagement-prog-in-30-daysYour digital age workforce needs a digital employee engagement solution. Your organization needs a bulletproof plan for widening reach, while keeping your staff engaged with your organization and its ongoing growth.

Developing an employee engagement and advocacy program can be done in four simple steps, which will have an equally simple return for your company: serious impact.

By empowering your employees with relevant news and content everyday, you keep them informed, engaged, and productive, while unlocking advocacy to generate leads and spread awareness, and strengthen the culture at your organization.

Download this ebook to learn how Target, Reebok, AT&T and CSpire built employee engagement and advocacy programs in four simple steps, going from start to launch in just 30 days.

What’s inside:

  • How to craft an employee focused content strategy to drive engagement
  • How to promote the program internally to maximize adoption rates
  • How to empower employees to effectively represent your brand on social media

How Carnival Cruise Line Trains Employees to Set Sail on Social

How Carnival trains employee advocates on social mediaTime to face the facts, your employees are already talking about your brand online – 50% of employees are already sharing about their company on social media – most without training. Carnival Cruise Line launched an employee advocacy program to empower employees to effectively and safely share their company’s message and drive real business impact.

Watch the recording to hear Lemar Ingram, Manager of Emerging Technologies at Carnival, share how his team increased employees’ social media acumen and empowered employees to establish themselves as experts — all while driving measurable business results.

Watch this webinar recording to learn:

  • Practical training best practices from Carnival’s employee advocacy program
  • How employees share content in their own voice to reinforce social media connections
  • How to align employee engagement with business goals

How Carnival Cruise Line Trains Employees to Set Sail on Social Presentation

In this presentation, Lemar Ingram, Manager of Emerging Technologies at Carnival, shares how his team trains employees on social media and empowers employees to establish themselves as industry thought leaders.