Advocate Marketing Resources

Browse through our advocate marketing ebooks, presentations, webinar recordings, videos, infographics and more to learn best practices and how to grow your business with advocate marketing.

The Definitive Guide to Employee Advocate Marketing

eBook

Definitive Guide to Employee Advocate Marketing: A Seven Step Guide to Ensure Success

Webinar

How to Launch an Employee Advocate Channel to Expand Your Brand's Marketing Programs

Ebook

Thanking Your Advocates: How to Motivate and Reward your Consumers, Employees and Bloggers

Video

How AT&T Powers their Employee Advocate Program

Presentation

From Employee to Advocate: How Whole Foods Market Mobilizes their Team to Share Brand Content

Webinar

Launch Your Advocate Army: How to Leverage Employee, Partner and Customer Advocates to Grow Your Business

Webinar

5 Types of Social Influencers You Can't Afford to Ignore

Webinar

The Influence Triangle: How to Leverage Three Types of Brand Fans to Deliver Millions of Endorsements

Presentation

Jab Jab Jab Right Hook: The Best Way to Share Your Brand Story on Social Media

Customer Advocate Handbook

eBook

The 6 Step Customer Advocate Marketing Handbook: How to Motivate and Scale Customer Advocates to Grow Your Brand

Presentation

Social Word-of-Mouth Marketing Lessons Learned

Presentation

Your Best Advocates Already Work For You: How Leading Companies are Powering Employee Advocates

Video

Customer Testimonial: Bonin Bough, VP of Global Media and Consumer Engagement at Mondelēz International

Presentation

Your Advocates’ Content Outperforms Your Content: Leverage Advocates to Create Content

Infographic

The Value of the Power Middle in Social Marketing

Presentation

Empowering Employees: Could Your Staff Be Your Best Brand Advocates?

Report

Technorati Media 2013 Digital Influence Report

Presentation

Intel Inside & Out - Learn How Advocates Create Social ROI for Intel

Webinar

Employee Advocacy Workshop: Learn Employee Advocate Marketing Best Practices from the Experts

Webinar

From Employee to Advocate: How Whole Foods Mobilizes their Team to Share Brand Content

Webinar

Jab Jab Jab Right Hook: The Best Way to Share Your Brand Story on Social Media

Video

Customer Testimonial: Natanya Anderson, Director of Social Media and Digital Marketing at Whole Foods Market

Presentation

Monster Loyalty: Advocacy Lessons for Business from Lady Gaga

Webinar

11 Tips for Your Customer Advocate Marketing Program

ebook

Millennials as Brand Advocates - What You Need to Know to Engage the Most Important Consumer Generation

Webinar

Join the Social Employee Revolution – How Leading Brands turn Employees into Advocates

Presentation

5 Types of Social Influencers You Can't Afford to Ignore

Infographic

11 Ways Advocates Improve Holiday Campaigns

Presentation

How to Launch an Employee Advocate Channel Presentation

Video

SocialChorus Advocate Marketing Solution Overview

Employees as Advocates Ebook

eBook

Transform Employees into Advocates - 8 Steps to Launching a Successful Employee Advocate Program

Presentation

Earned Media Value Index

Video

Customer Testimonial: Sandra Lopez, Marketing Strategy Director at Intel

Presentation

From Email to Advocates: How to Amplify Your Marketing Programs with Social

Webinar

Build Your Own Ambassadors: How to Identify and Activate Brand Advocates

Presentation

How Oreo, Trident and Wheat Thins Generate Consumer Advocacy in a Mobile and Social World

Webinar

Intel Inside & Out - Learn How Influencers Create Social ROI for Intel

Presentation

The Influence Triangle: How to Deliver Three Types of Brand Fans to Deliver Millions of Endorsements

Webinar

Monster Loyalty: Advocacy Lessons for Business from Lady Gaga

Video

Advocate Marketing Rockstar Tour Santa Clara Replay

Presentation

Fill your Content Gap: Activate Advocates to Create Authentic Content

Webinar

Your Best Advocates Already Work For You: How Leading Companies are Powering Employee Advocates

Infographic

Employee Advocates are Hiding Super Powers - How They Can Transform Your Business

Presentation

The AT&T Social Circle – Activating Employees as Social Advocates

Presentation

#Winning with Millennials - How to Connect & Engage with Millennials through Social Marketing

Presentation

Advocate Powered Product Launches: 5 Tips for Success

Webinar

Marketing to Millennials: A Social Approach for a Social-Savvy Generation

Presentation

The Social Employee: Transform Your Employees into Brand Advocates

Webinar

Your Advocates’ Content Outperforms Your Own: Learn To Leverage Advocates to Create Brand Content

Presentation

How Kia Drives Social Stories to Millions of Consumers

Infographic

The 7 Types of Advocates

Customer Advocate Marketing Tips Presentation

Presentation

11 Tips for Your Customer Advocate Marketing Program

Webinar

Power Your Advocates to Deliver Millions of Endorsements to Improve Sentiment & Social ROI

Presentation

The Value of the Power Middle in Social Marketing

Ebook

Social Word-of-Mouth Marketing Lessons Learned

Presentation

Power Your Advocates to Deliver Millions of Endorsements to Improve Sentiment & Social ROI

Video

SocialChorus Platform Tour

Webinar

How Kia Drives Social Stories to Millions of Consumers