Lessons from the Frontline: How Is the Gig Economy Changing the Life of a Worker in the UK? – London, 17 July

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Date: Tuesday, 17 July
Time: 8:00 AM – 9:00 AM BST
Location: The Ivy Market Grill | Address1a Henrietta St, Covent Garden, London WC2E 8PS

Lessons from the Frontline: How Is the Gig Economy Changing the Life of a Worker in the UK?

Zero hour contracts, the sharing economy, and most recently, the gig economy are now prominent features of our everyday lives. The flexibility of being your own boss and working hours to suit your lifestyle, of course, seems very appealing. But has the rise of freelance opportunities caused more headaches than happiness?
Join us for breakfast on 17 July at 8:00 AM BST with Greg Shove, SocialChorus founder, as he shares what he learned about communications in the gig economy.
Greg drove for Uber for three weeks to understand first-hand what it was like to be “managed” by an app. With 3 million drivers and 99% of the worker experience being mobile, Uber is the world’s largest of these new workforce apps. Is this the future of employee engagement or AI hell?
Organisations like Uber and Deliveroo represent just a fraction of the market that has enabled many people to work more freely. According to the Office of National Statistics, the number of self-employed people in the UK has risen by 45% since 2001. In 2017, more than 15% of the UK labour force were classed as self-employed.
What does this mean for the UK economy and business owners across the country? What does it mean for the mindset of employees at your company?
In this breakfast briefing, Greg will discuss:
  • Uber’s seamless onboarding experience
  • The power of positive recognition
  • The uncanny fairness of the machine
  • The future of recruiting

Greg Shove, Founder, SocialChorus


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