Crisis Communications
Be the Official Source of Truth
Communicating with clarity and speed and being able to ensure the effectiveness of your message are paramount in a crisis. With so much misinformation, companies and leaders need to be reliable and credible in sharing information and answering questions. Be the source of truth for your employees so they know what to say and do.
Coronavirus Resource Center
We understand the impact the new COVID-19 coronavirus is having on your business, employees, and community. A majority of our customers are currently using SocialChorus to manage crisis communications internally. As a platform for workforce communication, we’ve developed several resources to help you navigate this crisis with your employees
CIO crisis communications: how to solve your 5 most critical challenges during COVID-19
Common Challenges
INABILITY TO INSTANTLY PUSH OFFICIAL MESSAGES TO ALL EMPLOYEES
INABILITY TO TARGET SPECIFIC GROUPS AND RETARGET TO ENSURE DELIVERY
NO WAY TO MEASURE RECEIPT OR IMPACT OF COMMUNICATION
The SocialChorus Solution
Publish Once, Reach Everyone
One-time publishing allows you to spend more time on your communications strategy. Automate your targeting to each employee group and send direct notifications to all digital channels so employees get the message―wherever they are.
Ensure Delivery & Track Acknowledgment
Be certain your message has reached each employee, through direct read receipts on each announcement. Use this to confirm new policies and check in on employee safety.
Measure Crisis Comms in Real Time
Proper analytics give business the ability to be agile and respond to a fast-changing environment. Effective crisis communications depend on these insights.
The SocialChorus Solution
Communicate in Minutes, Not Days
One-time publishing allows you to spend more time on your communications strategy. Automate your targeting to each employee group and send direct notifications to all digital channels so employees get the message―wherever they are.
Ensure Delivery & Track Acknowledgment
Be certain your message has reached each employee, through direct read receipts on each announcement. Use this to confirm new policies and check in on employee safety.
Measure Crisis Comms in Real Time
Proper analytics give business the ability to be agile and respond to a fast-changing environment. Effective crisis communications depend on these insights.
A REAL-WORLD EXAMPLE
SocialChorus Helps Organizations Communicate with Clarity & Speed
As the COVID-19 coronavirus pandemic began to affect the U.S., the American Cancer Society had to make a quick but comprehensive communications strategy.
With many staff members working in the field, ACS needed to ensure they were sharing the same messages and operational changes with every employee in real time―while still recognizing that information and guidance could change rapidly.
Read the full case study to learn how ACS was able to save time and reach every worker with a dedicated COVID-19 communications channel that publishes across multiple digital endpoints like email and intranet.
Keep Your Employees Safe & Informed
During a crisis, employees need to hear from you right away. Make sure your messages get through.
