How to Make Video Like A Boss
Wednesday, August 22 | 10 AM PT/ 1 PM ET
Video just works! It’s attention grabbing, memorable, and triggers emotions like no other medium. But many leaders don’t use it because they’re intimidated or unsure how to use it right.
Join us August 22 for a new Video Like a Boss webinar. Written by Greg Shove, SocialChorus founder, it is one of our most popular webinar and blog series. He’ll teach you three nearly fool-proof steps to get started quickly, connect with your audience (your employees), and boost your leadership skills.
You will learn about:
- Data behind video consumption, why most leadership videos are a waste of time and money, and how to avoid the pitfalls that most communications teams make.
- Best practices for employee communications, e.g. who should make videos and the four things you need to get it right every time.
- The executive video content calendar: content categories, frequency, and style for an on-going video comms plan.
- Quick tips and checklist for setting up your video studio, including what equipment you need and the best platforms to share your video with employees.
Ed has over twenty years experience in branding and communications in both creative and strategy roles. Currently, he is a partner at Sequitur, where he helps clients like OpenTable, Genentech, Intuit and ClifBar use deep qualitative insights to align their leaders, employees, and customers on a common vision.
Greg is the executive chairman and co-founder of SocialChorus, the leading workforce communications platform. Greg has helped brands and consumers connect online since the early days of the internet. 2Market, a Silicon Valley startup that he co-founded, pioneered the development of interactive shopping before being acquired by AOL in 1995. In the past, he has worked at Sun Microsystems, Apple Computer, and AOL.